PLEASE NOTE: This is a part time FREELANCE position, NOT an employee position.
Job Overview
We are seeking a dynamic and innovative FREELANCE Social Media Marketing Manager to lead our brand’s digital presence across multiple platforms. In this role, you will craft compelling content, develop strategic campaigns, and engage with audiences to elevate brand awareness and drive growth. Your expertise in social media management, content creation, and digital marketing will be instrumental in shaping our online identity. This paid position offers an exciting opportunity to work independently while making a significant impact on our brand’s visibility and reputation.
Responsibilities
- Develop and execute comprehensive social media strategies aligned with brand goals to increase engagement and followers.
- Create, curate, and schedule engaging content across platforms such as Facebook, Instagram, Twitter, LinkedIn, and TikTok.
- Monitor social listening channels to gather insights on audience sentiment, trending topics, and competitor activity.
- Design eye-catching graphics and videos using
- Manage paid advertising campaigns on Facebook Advertising and other platforms to maximize reach and ROI.
- Analyze web analytics and social media metrics through Google Analytics and web analytics tools to assess campaign performance and inform future strategies.
- Maintain positive relationships with followers, influencers, media outlets, and partners through proactive relationship management and public relations efforts.
- Proofread all content meticulously to ensure clarity, accuracy, and brand consistency before publishing.
Skills
- Proven experience in social media marketing with a strong portfolio of successful campaigns.
- Proficiency in graphic design tools such as Adobe Photoshop, Adobe Illustrator, and Adobe Creative Suite.
- Expertise in Facebook Advertising, Google Analytics, SEO techniques, keyword research, and web analytics.
- Ability to produce high-quality visual content including photography and video editing for diverse platforms.
- Strong understanding of branding principles within digital marketing environments.
- Excellent relationship management skills to foster partnerships with influencers, media outlets, and community members.
- Knowledge of e-commerce strategies to integrate social media efforts with online sales channels. Join us as an Independent Social Media Marketing Manager if you’re passionate about storytelling through digital channels! Bring your creativity, strategic thinking, and enthusiasm to help us connect authentically with our audience while driving measurable results in a fast-paced environment.
Pay: $30.00 - $100.00 per hour
Benefits:
Work Location: Hybrid remote in Withee, WI 54498