Part-time Marketing and Media Assistant
The part-time Marketing and Media Specialist is responsible for assisting the VP of Advancement in the continuous promotion of Hands On! Discovery Center through various channels to engage the public, drive visitation and attendance, and to connect with partners. Under the supervision and guidance of the VP of Advancement, this position supports the implementation of social media and marketing strategies, internal and external promotional materials, media documents, web, and advertisement creations.
Please read carefully and do not apply through LinkedIn. Please email your cover letter, resume, and link to digital portfolio to: handson@visithandson.org. Clean background check and references required. No phone calls, please.
Status: Part-time, Non-exempt
Pay: $12-13/hr. depeding on education and experience
Reports to: Vice President of Advancement
Location: Hands On! Discovery Center (on-site)
Schedule: T-F approximately 12-20 hrs. per week (occasional Mondays, nights & weekends as necessary)
WFH Eligible status: Not eligible
Benefits eligibility: Not eligible
Responsibilities:
- Design marketing materials and social media strategies (including a quarterly at-a-glance calendar) to support the VP of Advancement in the effective promotion of programs, exhibits, events, and experiences.
- Produce between 3 to7 high quality posts, or 10 to 14 short-form pieces per week.
- Assist the VP of Advancement in implementing marketing campaigns and various types of collateral materials ensuring a cohesive brand identity across platforms internally and externally, including strategic collaborative promotions with East Tennessee State University’s Gray Fossil Site.
- Serve as the initial point person for bought media including print, radio, TV, outdoor, digital, SEO, OTT/streaming, as well as emerging opportunities that compliment and coordinate with owned and earned media including various social media platforms, website, e-mail marketing, and press releases and sending to VP of Advancement if the opportunity is beneficial, falls within budgetary guidelines, and is appropriate.
- Share monthly and quarterly social media insight reports for engagement, reach, etc. to all leadership staff.
- Work with VP of Advancement, VP of Education & Exhibits, and President & CEO on promotional priorities.
- Support maintenance of the website as directed by the VP of Advancement including updating newsletter information, calendar, on-going edits, news, etc.
- Maintain communications with general constituents through social media, digital newsletters, and email blasts.
- As directed by the VP of Advancement, assist with some minor aspects of program and fundraising special events.
- Ensure proper and transparent communication with the HODC’s leadership and executive leadership teams.
- Other duties as assigned and needed.
While job descriptions include the vast majority of responsibilities, they are by no means an exhaustive and complete listing of responsibilities, activities, duties, or tasks required of the employee. Each Hands On! Discovery Center staff member is expected to be a team player and to jump in where needed to help ensure an excellent experience for the people we serve!
Schedule:
The part-time Marketing and Media Specialist primarily works Tuesday through Friday, for approximately 15 hours per week, with some weeks ranging from 12-20 hours based on the ebb and flow of business needs. The working hours would typically fall during regular operating hours of 10am-5pm. This position requires a highly flexible schedule including adjustments for occasional Mondays, early morning, evening, or weekend hours based on meetings, deadlines, programmatic needs, special events, community partnerships, conferences, etc.
Qualifications and Skills:
Required Qualifications and Skills
- High School diploma or higher
- Demonstrated experience and success in marketing, graphic design, communications across multiple channels in a public facing company and role
- Demonstrated experience as an administrator in strategic use of multiple social media platforms (Facebook, Instagram, TikTok, YouTube, LinkedIn)
- Currently holds and utilizes active accounts across all major social media platforms (Facebook, Instagram, TikTok, YouTube, LinkedIn)
- Highly proficient with computers, Microsoft Office Suite, Adobe design software packages, WordPress, Wix, Canva, Google Suite, and some proficiency with spreadsheets, and general office equipment (copier, fax, etc.)
- Highly organized with proven systems to meet deadlines and promote with scheduled frequency
- Knowledge of media, statistical ROI, graphic design
- Positive attitude, flexible
- Strong written, verbal, and non-verbal communication skills with the ability to work with a wide variety of people, personalities and departments
- Positive thinker with a silver lining and solutions-oriented mindset
- Flexible, adaptable, and able to work in an environment which requires nimble redirection
- Naturally curious lifelong learner with passion for HODC’s mission, STEM, and informal education
- Creative, adaptable, and solutions-oriented mindset with the ability to respond quickly to changing needs while maintaining focus on long-term goals
- Entrepreneurial and self-sufficient mindset, ability to work independently
- Reliable personal vehicle with ability to travel throughout HODC’s service region
- Ability to pass a background check and maintain a clean driving record
Preferred Qualifications and Skills:
- Bachelor’s degree in marketing or graphic design
- 1+ years of industry experience outside of school setting
Please read carefully and do not apply through LinkedIn. Please email your cover letter, resume, and link to digital portfolio to: handson@visithandson.org. Clean background check and references required. No phone calls, please.
