Job Title: ASO Coordinator - Marketing Operations, Digital Marketing
Location: Remote (Los Angeles - California)
Employment Type: Contract
About Smart IT Frame:
At Smart IT Frame, we connect top talent with leading organizations across the USA. With over a decade of staffing excellence, we specialize in IT, healthcare, and professional roles, empowering both clients and candidates to grow together.
Job Summary:
The Product Marketing and ASO Coordinator plays a critical operational role in scaling and sustaining global App Store Optimization and Product Marketing efforts across regions and brands. As our ASO agency t expands internationally and launch volume continues to accelerate, this role centralizes asset management, submission workflows, and cross-functional coordination to ensure accuracy, speed, and consistency across all app store executions. This position serves as the connective tissue between marketing, product, regional teams, and external agencies—maintaining momentum and operational excellence so ASO leadership can remain focused on strategy and growth.
Qualifications Required
- 5+ years of experience in digital marketing operations, ASO, Product Marketing, lifecycle marketing, or launch coordination.
- Strong project management and organizational skills with the ability to manage multiple concurrent launches.
- Experience working with global or regional teams and external agencies.
- High attention to detail and comfort managing assets, timelines, and approvals.
- Strong written and verbal communication skills.
Preferred
- Familiarity with App Store and Google Play submission processes.
- Experience supporting in-app events, store experiments, or cross-brand initiatives.
- Exposure to ASO tools, creative asset pipelines, or marketing workflow platforms.
- Comfort operating in fast-paced, high-growth environments.
Success Metrics
- On-time, error-free submissions across all regions.
- Reduced launch delays and last-minute escalations.
- Improved asset accuracy and consistency across agencies and markets.
- Increased operational capacity allowing ASO leadership to focus on strategy and optimization.
Mandatory Skills: Project Planning, Project Governance
