Senior Brand Designer
Location: Remote - USA
Target Start Date: January 30, 2026
Reports to: Senior Director of Marketing
Job Summary
Good Clean Love is entering a transformative era. We are leveling up our brand identity and rolling out a considered new brand positioning anchored by a fresh creative platform. We are looking for a Senior Brand Designer to join us on this journey - someone who can not only execute at the highest level but also learn, sustain, and evolve this work to build long-term brand equity.
As our Senior Brand Designer, you will be the champion of design excellence, ensuring our vision remains consistent across every touchpoint. This is a role for a mid-level senior designer with 7+ years of experience who possesses an obsession for detail, a refined aesthetic taste, and the strategic mindset to push our brand beyond advertising and into culture.
Key Responsibilities:
Strategic Leadership & Brand Stewardship
Vision & Equity: Act as an informed design expert and trusted partner to the Sr. Marketing Director to steward the brand?s visual evolution and maintain long-term equity.
Creative Excellence: Exhibit outstanding creative judgment, consistently raising the bar and pushing work to be more emotionally resonant and culturally relevant.
Strategic Optimization: Use data and insights to optimize creative assets, balancing immediate performance needs with high-level brand storytelling.
Innovation & AI: Identify and experiment with new formats, storytelling techniques, and AI-powered workflows. Foster AI adoption within the team to improve speed, scalability, and creative innovation.
Industry Trends: Stay ahead of industry shifts in brand design and CPG to ensure Good Clean Love remains a category leader.
Tactical Execution & Project Management
Hands-on Design: Create high-fidelity assets across all touchpoints, including digital graphics (web, social, CRM), motion graphics, video content, CPG packaging, and traditional print.
Cross-Functional Collaboration: Partner closely with the Sr. Director of Marketing, E-commerce Manager, Social Manager, and Copywriter to bring holistic campaigns to life.
Agency Partnership: Act as the primary design point of contact for external creative, social media, and e-commerce agencies; provide creative direction, feedback, and asset oversight to ensure all agency-produced work meets our new brand standards.
Brief Interpretation: Interpret marketing briefs, ask clarifying questions, and manage project logistics including concept, bandwidth, and deadlines.
Freelance Management: Manage and direct two freelancers specialized in packaging design and social asset design to ensure brand alignment.
Production Oversight: Produce and edit photography and videography for social and web, ensuring a high-quality library of assets for both organic and paid marketing.
Platform Management: Apply graphic and content updates to the website, Amazon, and retail partner channels.
