Job Title: Digital Marketing Specialist

Work Location: 50% onsite at Princeton Pike

Hours: Mon-Fri 8am-5pm

Duration: 12 months

Role Summary:

The Production Manager is a critical matrix team partner for the Brand and Omnichannel Planning teams. This digital marketing specialist role serves as a versatile collaborator in the management and execution of marketing campaigns. It oversees both digital and print materials for a portfolio of brands, therapeutic areas, or franchises, and is integral to the overall company operational process. The Production Manager works closely with various external agency partners, including creative and production agencies, to ensure seamless workflow, asset creation, and on-time delivery of marketing materials. The role is responsible for managing budgets related to production work across tactics, based on strategic plans for the upcoming year. It ensures that tactical deployments are executed in a timely and efficient manner. As the champion for derivative content within marketing materials, the Production Manager owns assets from creation through MLR (Medical, Legal, Regulatory) review and execution. The Production Manager partners with external agencies and internal matrix teams to oversee projects, ensure deadlines are met, and support continuous optimization of operational models.

Key Responsibilities:

• Manage production budgets for a portfolio of brands or therapeutic areas, ensuring optimal allocation of resources.

• Provide accurate year-end forecasting to brand teams during annual planning for both printed and digital marketing materials.

• Collaborate with Capability Leads, Brand Teams, and Omnichannel Strategists to schedule resources and plan executions.

• Act as project champion/owner during MLR meetings, addressing medical, legal, and regulatory considerations in real-time.

• Perform QA and spot checks across digital marketing materials to ensure accuracy and compliance.

• Attend status meetings with matrix participants to ensure deadlines and deliverables are maintained.

• Manage project workflows, timelines, and finances, and identify opportunities for process improvements.

• Oversee vendor relationships, including performance management, budgeting, and invoicing.

• Monitor inventory and reporting logistics to maintain supply levels and support marketing launches.

• Ensure asset management compliance using specified platforms and track activities according to company policies and procedures.

• Integrate and optimize project management tools such as Workfront, Veeva Vault, Promo mats, Salesforce, Jira, and others.

Education & Experience Requirements:

• Bachelor's degree required.

• 4+ years of omnichannel digital marketing project management and budget allocation experience.

• Experience in campaign marketing, with a strong understanding of pharmaceutical marketing and product launches.

• Proven ability to collaborate within cross-functional matrix teams and manage multiple external vendors.

• Familiarity with Agile principles and methodologies.

• Proficient in Artificial Intelligence tools and applications

• Knowledge of marketing asset specifications, templates, content management systems, and workflows.

• Experience with Adobe platforms (such as Workfront), Veeva Vault, Veeva Promomats, Salesforce, and Jira.

• Strong solution-oriented mindset and demonstrated ability to drive process improvement.

• Experience in inventory management and reporting logistics.

SPECTRAFORCE

New Jobs

Digital Marketing Specialist