MidFirst Bank is seeking a copywriter who develops clear, compelling and persuasive copy for print and digital marketing and advertising materials. The candidate will work to capture a target audience's attention and drive actions, such as selecting a product or engaging with a brand. This will be an in-house/in-person marketing department position.

Core responsibilities

Write and edit compelling content for various channels, business lines, websites, social media, blogs, emails, press releases, print ads and video scripts.
Collaborate with creative teams, including designers, art directors, marketing managers and outside advertising firms to develop and execute integrated campaigns.
Research industry trends, target audiences and competitor activity to inform content strategy and ensure relevance.
Maintain and apply brand voice and messaging consistently across all communications, business lines and affiliates while adhering to brand standards and style guides.
Proofread copy for accuracy, grammar and adherence to brand guidelines.
This position will also manage numerous outside proofreaders.
Manage multiple projects simultaneously and meet tight deadlines.

Required skills and qualifications

Education: A bachelor's degree in English, Journalism, Marketing or a related field is preferred.
Writing and editing: Exceptional writing, editing and proofreading skills, with a keen eye for detail.
AI usage: The ability to use AI for pre-writing, research, outlining, rapid first draft creation, copy tone, formatting and optimizaiton.
Creativity: The ability to think conceptually and generate fresh, original ideas.
Communication: Excellent verbal and written communication skills to articulate ideas and collaborate effectively.
Portfolio: A strong portfolio showcasing diverse writing samples is essential.
Research skills: The ability to research topics, target audiences and market trends thoroughly.
Adaptability: A capacity to write in different styles and tones for various business lines, affiliates, audiences and platforms.
Time management: Strong organizational skills to handle multiple projects and tight deadlines.
2 to 4 years experience writing freelance or for marketing/advertising firms is preferred. Experience writing for the financial industry will be a huge advantage.

This is a fast-paced, collaborative environment with a high-volume workload often requiring short turnaround times. The most successful candidate will be a quick learner who has a versatile and compelling writing style.

Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities
This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights (https://www.eeoc.gov/poster) notice from the Department of Labor.

MidFirst Bank

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