Job title: Associate Digital Strategist

Who We Are

At M Booth, we produce award-winning, culturally-resonant, and buzz-worthy campaigns that move key audiences to action.

We are relentlessly passionate about our clients and their business, whether that means developing scrappy campaigns and content that breaks through, maximizing earned to reach key audiences, leading in digital innovation, or unleashing insights that unlock ideas that win in the marketplace. And we have a bold belief that our work can and should contribute to an equitable world.

Our agency was born 40 years ago with entrepreneurial roots, a people-first culture, and a passion for creativity and innovation. As we look to the future we believe Only the Bold will make a lasting impact and change. From culture to creative, in today’s world BOLD moves everything we do.

We now have an opportunity for a temp-to-perm Associate Digital Strategist to join our growing team and help drive social engagement, community insight, social listening and creative ideation, particularly for B2B Google brands looking to show up in culture with relevance and resonance.

About The Role

This is the role for someone who’s extremely online in the best way. You’ve got a feel for what’s trending on TikTok or Instagram Reels before it’s in a deck, you understand the nuance of brand tone in the comments section, and you can spot a user generated content (UGC) gem in a sea of scroll.

As an Associate Digital Strategist, you’ll be at the center of the conversation: monitoring social media, commenting, and surfacing insights that shape how our clients connect with their online communities. You’ll collaborate with designers, strategists, and client leads to bring bold social ideas to life, and learn what it takes to build brands in the fast-moving world of digital culture.

What You’ll Do

Be the Voice of the Brand with a B2B lens

Own daily community management across Linkedin, YouTube, X, and Facebook for our Brands - identifying opportunities to comment on other posts and responding to comments on our own
Monitor brand and industry conversations using tools like Brandwatch, and Talkwalker, with manual support
Quickly draft and post comments aligned with established Brand voice guidelines
Spot and flag potential issues early, and respond per our established protocols
Attend live events or in-office event management rooms to support real-time coverage and engagement
Maintain trackers to log community engagements, responses, and opportunities surfaced

Project Manage Like a Pro

Drive small-scale projects independently, for example, partnering with external orgs or collaborators to get content live
Work closely with a team that includes a Project Manager and Account Manager to keep things moving smoothly - experience in Monday.com is a plus
Coordinate real-time content moments quickly and creatively
Anticipate needs and bring ideas that achieve client objectives

Work Closely with Clients

Join client meetings to listen in on any social listening / community management / social publishing needs or shifts, as well as sharing social insights in real time
Review meeting agendas and recaps that keep everyone aligned
Provide thoughtful perspectives and platform-informed recommendations live and via email
Proactively respond to our client emails for the workstreams you manage
Collaborate with clients and partners on content that authentically features the brand

Collaborate and Plan Across Teams

Publish content, maintain content calendars, and keep cross-functional teams up to date
Comfortable with reporting and publishing tools (we use Sprinklr) to execute content calendars
Track performance and share learnings to inform future work
Partner with Analytics on monthly reporting and recommendations
Help translate social trends, tone shifts, and memes into actionable content ideas for weekly trendspotting recommendations

Create Content

Develop clever posts when speed or real-time relevance matters
Strong social copywriting skills are a must
Work with the design team to bring posts to life
Knowledge of AI tools (especially Gemini) is a plus in assisting with the content creation process

What You’ll Bring

2–4 years of experience managing social media communities on behalf of brands (internships count!)
A strong grasp of social platforms—especially LinkedIn and YouTube—and the rhythm of what makes content land
Solid writing and communication skills; you can channel a brand voice while still sounding human
A proactive, detail-oriented mindset and a genuine interest in culture, social trends, and internet behavior
A team-first attitude and excitement to learn from others
Experience in tech brands is a plus, but curiosity is essential

What We’ll Bring

A workplace that’s alive with creativity, respect, and humanity
Growth opportunities and mentorship to help you build your career in social and digital strategy
A hybrid model that balances flexibility and collaboration
Comprehensive healthcare and wellness plans for you and your family
401(k), unlimited PTO, paid holidays, and Summer Fridays
Additional perks like commuter benefits, family leave, and well-being programs
Hourly: $27/HR-$33/HR
Full-Time Salary Range: $56,000-$70,000/year
- (New hires are typically brought into the organization between the minimum to midpoint of the salary range posted depending on qualifications, internal equity, and the budgeted amount for the role.)
Location: NYC Metro Preferred

Our Flexible Work Policy

We believe that our best work happens in a hybrid working environment. If you are in the NYC (or commutable surrounding distance) hub we want to see you in- person 2 days a week. That could mean in our office, in our client's office, on the road with them or attending an industry event.

For those outside the NYC hub, you will be asked to be in- person too. Examples of this may include client meetings, events or team meetings. There will also be in- person opportunities for you to connect with others who live in your hub to collaborate and work together.

If you plan on working remotely, we can accept applicants from the following states:

Arizona, California, Colorado, Connecticut, Florida, Georgia, Illinois, Indiana, Louisiana, Maryland, Massachusetts, Michigan, Minnesota, Nevada, New Jersey, New York, North Carolina, Oregon, Pennsylvania, Texas, and Washington D.C.

M Booth & Associates is an equal opportunity employer. All candidates will be considered for employment without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.

MBOOTH DESIGN LTD

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Associate Digital Strategist