Social Media Professional (Part-Time Employee – Approx. 15–20 Hours per Week)

Lost Barrel Brewing Middleburg, Virginia

Lost Barrel Brewing, an award-winning craft brewery located on a picturesque 70-acre horse farm in the heart of Middleburg, Virginia’s renowned Hunt Country, is seeking a creative and experienced Social Media Professional to help grow our online presence and showcase the Lost Barrel experience.

Since opening in December 2020, Lost Barrel has established itself as a premier destination for exceptional craft beer, hard seltzers, chef-driven cuisine, live entertainment, and memorable events. With a taproom, expansive porch, and scenic grounds, Lost Barrel delivers warm hospitality and high-quality experiences for guests, families, and the local community.

This part-time employee position requires approximately 15–20 hours per week, including occasional evenings, weekends and holidays as needed for event coverage. This creative, hands-on role is responsible for driving brand awareness, audience engagement, and event attendance through compelling storytelling, photography, videography, and digital content creation. The ideal candidate is self-motivated, organized, visually creative, and experienced in social media strategy and execution.

Responsibilities:

• Develop and execute a comprehensive social media strategy and content calendar for Facebook, Instagram, TikTok, and LinkedIn

• Create, schedule, and optimize engaging posts, Reels, Stories, and promotional campaigns using recognized social media management platforms

• Design graphics, promotional materials, menus, and visual assets for events and marketing initiatives

• Attend on-site and off-site events to capture photography, videography, and behind-the-scenes content

• Analyze performance metrics and continuously refine content strategies to maximize reach, engagement, audience growth, and event participation

• Collaborate with the leadership team, Executive Chef, Head Brewer, and Tasting Room Manager on content related to beer releases, food pairings, special events, and brewery experiences

• Support broader marketing initiatives, including email marketing and SEO-friendly digital content where applicable

• Utilize AI tools and technologies to enhance content creation, generate ideas, optimize captions, improve visuals, analyze trends, and streamline workflows

Qualifications:

• 3+ years of professional social media management experience with demonstrated results across Facebook, Instagram, TikTok, and LinkedIn

• Strong content creation, graphic design, photography, and videography skills

• Experience with Canva, Adobe Creative Suite, PowerPoint, or equivalent design tools

• Strong understanding of social media algorithms, analytics, and paid advertising strategies

• Excellent written communication, creative storytelling, and time-management skills

• Ability to work independently and manage multiple projects efficiently

• Flexibility to attend occasional evening and weekend events

• Ability to reliably travel to on-site and off-site events in the Middleburg area

• Must be at least 21 years of age

Compensation: $25 – $35 per hour (commensurate with experience, qualifications, and portfolio strength)

To Apply: Please submit your resume, cover letter, desired hourly rate, and social media portfolio (including performance metrics and examples of content created) to Chris.suarez@lostbarrel.com with the subject line: “Social Media Professional – Employee Application”

Lost Barrel Brewing is an equal opportunity employer and values diversity in the workplace. We encourage qualified candidates of all backgrounds and experiences to apply.

Lost Barrel Brewing

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