Position Type: Student Worker

Department: Marketing

Overview

Manage all Instagram activity for La Sierra University—including feed posts, reels, stories,

carousels, and livestreams. You'll help shape how the university shows up online and engage

directly with current and prospective students.

Perfect for someone who’s creative, organized, and loves curating visual content with strong

storytelling.

Responsibilities

Create and post daily content (reels, stories, carousels)
Host and coordinate Instagram livestreams during events, interviews, or student takeovers
Monitor live chat and engage with viewers in real time
Collaborate with students, faculty, staff, and alumni for features
Write on-brand, engaging captions
Respond to DMs and comments from prospective students
Research Instagram trends and implement them
Work with VP of Marketing to upload boosted posts through Meta Ad Manager

Goals

#1 Adventist school on Instagram
#1 university in Riverside on Instagram
10 student enrollments through Instagram

Pay Rate: 16.50/hr.

La Sierra University

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Social Media Manager: Instagram