Part-Time Social Media & Marketing Associate - Community for Rigor (C4R) - Penn Engineering

University Overview

The University of Pennsylvania, the largest private employer in Philadelphia, is a world-renowned leader in education, research, and innovation. This historic, Ivy League school consistently ranks among the top 10 universities in the annual U.S. News & World Report survey. Penn has 12 highly-regarded schools that provide opportunities for undergraduate, graduate and continuing education, all influenced by Penn's distinctive interdisciplinary approach to scholarship and learning. As an employer Penn has been ranked nationally on many occasions with the most recent award from Forbes who named Penn one of America's Best Large Employers in 2023.

Penn offers a unique working environment within the city of Philadelphia. The University is situated on a beautiful urban campus, with easy access to a range of educational, cultural, and recreational activities. With its historical significance and landmarks, lively cultural offerings, and wide variety of atmospheres, Philadelphia is the perfect place to call home for work and play.

Posted Job Title

Part-Time Social Media & Marketing Associate - Community for Rigor (C4R) - Penn Engineering

Job Profile Title

Social Media Specialist

Job Description Summary

The Community for Rigor (C4R) is a growing and innovative team at the University of Pennsylvania with the goal of transforming research practices through effective educational materials. We envision a global community in The Community for Rigor (C4R) is an initiative, based out of the University of Pennsylvania, dedicated to strengthening scientific rigor and transparency in biomedical research. We develop educational materials, training resources, and community programs that help scientists design, conduct, and report more rigorous and reproducible studies. Check us out at c4r.io

The Social Media & Marketing Associate will play a key role in expanding C4R's visibility and engagement across digital platforms. Will help to exponentially grow C4R's social media following and engagement, which should ultimately lead to new member sign-ups; Plan and produce content that promotes C4R's educational materials, programs, and events through social media, newsletters, and marketing campaigns. The role will also contribute to planning and executing the annual C4R Conference, as well as C4R's presence at other national and international events.

This role is a great fit for a growth strategist with a proven record of exponential, organic social media growth, storytelling, graphic design, and strategic thinking skills - someone who can help shape our voice and reach a growing global community of researchers interested in improving the quality of science.

Note: This position is hybrid, for someone based out of Philadelphia who can work from our office on Tuesdays, or when needed for special projects.

Job Description

Digital Communications & Social Media

Grow our social media following and engagement exponentially and organically, and convert followers into C4R members by encouraging sign-ups to our mailing list.
Create and manage engaging content (eye-catching visuals, infographics, and simple animations using our existing brand and design assets) for our social media channels(LinkedIn, Instagram, X/Twitter, YouTube, Bluesky, Slack).
On-camera interviewing and facilitation: Interview students, professors, and subject-matter experts in person, and translating insights into engaging video narratives.
Write short blog posts, news updates, or feature stories highlighting C4R's resources, community, and events.
Manage and grow C4R's YouTube channel - including uploading videos, optimizing titles and descriptions, creating thumbnails, organizing playlists, and experimenting with strategies to grow subscribers and engagement.
Help update and maintain the C4R website using Webflow - including uploading new content, adding blog posts and campaign promos, and making changes when required.
Track analytics and engagement to help us understand what resonates and where we can grow.
Keep our brand voice consistent, positive, and welcoming.

Event & Conference Support

Assist in planning and promoting the C4R Conference and other national or international events.
Design promotional materials and digital assets.
Support event logistics and communications before, during, and after events.
Coordinate with partners, vendors, speakers, and venues as needed to ensure smooth execution.

Campaign Strategy & Outreach

Contribute ideas and support for promotional and outreach campaigns.
Identify and help us connect with new audiences and networks in creative ways.

Email & Newsletter

Help design our monthly newsletter and updates.
Support list management and engagement tracking.

Perform other related duties and special projects, as assigned, to support C4R's communications and community engagement goals.

Qualifications

Bachelors degree in communications, marketing, or a related field and at least 2 years of experience in social media management or an equivalent combination of education and experience.
Must have a proven record of exponential, organic social growth, demonstrated by managing one or more accounts that achieved 5,000-25,000+ net new followers within a 12-month period, along with a minimum 2× increase in average engagement rate, driven entirely through organic content and community strategy (no paid advertising).
Strong graphic design and layout skills (Figma & Illustrator proficiency required).
Experience with website management platforms like Webflow.
Experience with YouTube content creation, management & growth.
Excellent writing, editing, and storytelling skills.
Strong interpersonal and on-camera interviewing skills, with the ability to make people feel at ease and capture authentic, engaging video content.
Ability to work independently and collaboratively - including in person on Tuesdays at our Philadelphia office.
Basic familiarity with HTML/CSS or the ability to use AI tools to generate or modify code for web or design tasks.
Familiarity with SEO & analytics.
We're looking for someone who brings positive energy, curiosity, and a collaborative spirit - a good attitude goes a long way on our small, creative team.

Nice to Have

An interest in science communication, scientific rigor, reproducibility, or open science.
Experience in academic, nonprofit, or science communication settings.
Deep understanding of scientific and academic audiences.
Basic video editing or motion graphics skills.
Familiarity with Monday.com or other CRM platforms.

This position is part-time (20 hours/week) with a targeted annual pay range of of $27,500 - $36,000.

To Apply, Please Provide

Your resume or CV.
A short cover letter telling us why you're interested in this role and what you'd bring to the team.
Include in your cover letter: 2-3 examples of your work (graphics, social media posts, visuals, or campaigns, blog posts, YouTube channels contributions - links or attachments).

Job Location - City, State

Philadelphia, Pennsylvania

Department / School

School of Engineering and Applied Science

Pay Range

$55,000.00 - $36,000.00 Annual Rate

Salary offers are made based on the candidate's qualifications, experience, skills, and education as they directly relate to the requirements of the position, and in alignment with salary ranges based on external market data for the job's level. Internal organization and peer data at Penn are also considered.

Equal Opportunity Statement

The University of Pennsylvania is an equal opportunity employer. Candidates are considered for employment without regard to race, color, sex, sexual orientation, religion, creed, national origin (including shared ancestry or ethnic characteristics), citizenship status, age, disability, veteran status or any class protected under applicable federal, state or local law.

Special Requirements

Background checks may be required after a conditional job offer is made. Consideration of the background check will be tailored to the requirements of the job.

University Benefits

Health and Life: Penn offers comprehensive medical, prescription, behavioral health, dental, vision, and life insurance benefits to protect you and your family's health and welfare.
Retirement: Penn offers generous retirement plans to help you save for your future. Penn's Basic, Matching, and Supplemental retirement plans allow you to save for retirement on a pre-tax or Roth basis. Choose from a wide variety of investment options through TIAA and Vanguard.
Time Away from Work: Penn provides you with a substantial amount of time away from work during the course of the year. This allows you to relax, take vacations, attend to personal affairs, recover from illness or injury, spend time with family-whatever your personal needs may be.
Long-Term Care Insurance: In partnership with Genworth Financial, Penn offers faculty and staff (and your eligible family members) long-term care insurance to help you cover some of the costs of long-term care services received at home, in the community or in a nursing facility. If you apply when you're newly hired, you won't have to provide proof of good health or be subject to underwriting requirements. Eligible family members must always provide proof of good health and are subject to underwriting.
Wellness and Work-life Resources: Penn is committed to supporting our faculty and staff as they balance the competing demands of work and personal life. That's why we offer a wide variety of programs and resources to help you care for your health, your family, and your work-life balance.
University Resources: As a member of the Penn community, you have access to a wide range of University resources as well as cultural and recreational activities. Take advantage of the University's libraries and athletic facilities, or visit our arboretum and art galleries. There's always something going on at Penn, whether it's a new exhibit at the Penn Museum, the latest music or theater presentation at the Annenberg Center, or the Penn Relays at Franklin Field to name just a few examples. As a member of the Penn community, you're right in the middle of the excitement-and you and your family can enjoy many of these activities for free.
Discounts and Special Services: From arts and entertainment to transportation and mortgages, you'll find great deals for University faculty and staff. Not only do Penn arts and cultural centers and museums offer free and discounted admission and memberships to faculty and staff. You can also enjoy substantial savings on other goods and services such as new cars from Ford and General Motors, cellular phone service plans, movie tickets, and admission to theme parks.
Flexible Work Hours: Flexible work options offer creative approaches for completing work while promoting balance between work and personal commitments. These approaches involve use of non-traditional work hours, locations, and/or job structures.

Equal Employment Opportunity Statement

The University of Pennsylvania is an equal opportunity employer. Candidates are considered for employment without regard to race, color, sex, sexual orientation, religion, creed, national origin (including shared ancestry or ethnic characteristics), citizenship status, age, disability, veteran status or any class protected under applicable federal, state, or local law.

To apply, visit https://wd1.myworkdaysite.com/en-US/recruiting/upenn/careers-at-penn/job/Med-Sch-Richards-Building---4th-Floor/Part-Time-Social-Media---Marketing-Associate---Community-for-Rigor--C4R----Penn-Engineering_JR00113837

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Part-Time Social Media &amp; Marketing Associate - Community for Rigor (C4R) - Penn Engineering

Part-Time Social Media & Marketing Associate - Community for Rigor (C4R) - Penn Engineering