Freelance Social Media Manager

Company: Hot Smart Rich (HSR Media)

About the Company:

HSR Media is a global media company centred around Maggie Sellers’ personal brand. Specializing in creating engaging and impactful content, the company focuses on building a long-term personal brand by connecting with audiences through relatable storytelling. Maggie has collaborated with brands like Dell, Bilt, ZenWTR, Cash App, Clarins, and Nudestix, while also investing in and growing emerging brands.

Position: Freelance Social Media Manager

Role Overview:

The Freelance Social Media Manager will be responsible for managing and creating high-quality content for Maggie Sellers’ Instagram and TikTok accounts. This role includes ensuring a consistent flow of engaging content, meeting deadlines, and leveraging AI tools for caption and script generation. This role is located in Beverly Hills, California.

You’re a Perfect Fit for This Role If:

You’re always up-to-date with social media trends and love directing your friends to create the latest trending videos.
You’re passionate about brands like Forerunner Ventures, Glossier, and Female Founders and have strong opinions on the business side of emerging brands.
You enjoy reading a mix of Business of Fashion, Us Weekly, Morning Brew, and Financial Times.
Your top podcasts include The Skinny Confidential Him & Her Show, Diary of a CEO, WSJ’s The Journal, and anything by Scott Galloway.
Dinner conversations with friends range from fashion and beauty to business, culture, and dating.

Key Responsibilities:

Content Management: Plan, create, and schedule weekly posts on Instagram and TikTok, including video and photo content.
Content Creation: Develop and manage engaging text, images, and videos for Instagram and TikTok.
Content Sourcing: Collaborate on sourcing new and existing content from past posts and videos.
Creative Direction: Guide the creative process to ensure alignment with Maggie’s brand.
Advertising: Assist with planning, executing, and optimizing paid social media campaigns for maximum ROI.
Project Management: Organize and delegate tasks to meet content deadlines.
AI Utilization: Use AI tools like ChatGPT to emulate Maggie Sellers’ writing style for captions and scripts.
Compliance: Ensure all content adheres to best practices and FTC guidelines for sponsored content.

Qualifications:

• Proven experience as a Social Media Manager or similar role in the influencer or media industry.

• Strong understanding of Instagram and TikTok, including their best practices.

• Familiarity with social media KPIs and analytics tools (e.g., Dash Hudson).

• Proficient in social media management and scheduling tools.

• Excellent copywriting, communication, and creativity skills.

• Familiarity with video editing processes.

• Experience in project management and strong organizational skills.

• Passion for content creation and a deep understanding of social media trends.

Success Metrics:

• Consistent creation of 7 posts per week, plus Stories.

• Significant growth in Instagram and TikTok audience size, impressions, and engagement.

Compensation:

Competitive, based on experience.

HSR

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Freelance Social Media Manager