About Geraci LLP

Geraci LLP is a leading law firm serving the private lending and real estate finance industry nationwide. In addition to legal services, the firm produces high-level educational conferences, networking experiences, certification programs, and industry events designed specifically for private lenders, brokers, fund managers, mortgage professionals, and real estate investors.

We are seeking a strategic, results-driven Marketing Director to lead marketing strategy and execution across our growing portfolio, including our conference and events division (Elevate, Activate, and future Geraci conference brands) as well as firm-wide brand and demand-generation initiatives. This is a remote, U.S.-based role for a marketing leader who understands the private lending industry and can build and manage a high-performing marketing function.

Job Summary

We are seeking a dynamic and visionary Marketing Director who will own the marketing strategy, team, and budget across conference marketing, brand growth, digital demand generation, and sponsorship/exhibitor marketing. The ideal candidate is a strategic thinker with hands-on execution ability, has led marketing teams before, and brings direct experience marketing to the private lending or alternative lending space. This is a leadership role: we're looking for someone who can set direction, manage direct reports and agency partners, and be a trusted marketing voice at the leadership table.

Responsibilities

Marketing Strategy & Leadership

Own and drive the overall marketing strategy for Geraci LLP, including brand, digital, content, and events marketing
Build, mentor, and manage a growing marketing team, along with external agencies and freelance partners
Set and manage the marketing budget, allocating spend across channels for maximum ROI
Report on marketing performance and strategic recommendations directly to firm leadership

Conference & Event Marketing

Develop and execute comprehensive marketing campaigns for Geraci conferences and events, including Elevate and Activate
Drive attendee registrations, sponsorship sales, and exhibitor engagement through integrated marketing campaigns
Oversee launch campaigns, countdowns, promotions, and post-event marketing
Direct email marketing, social media strategy, paid advertising, and retargeting campaigns

Industry Relationship & Partnership Development

Leverage industry knowledge and relationships to increase brand visibility and event attendance
Build strategic partnerships with lenders, mortgage companies, funds, service providers, and media outlets
Coordinate speaker outreach, sponsor relationships, and cross-promotional opportunities

Brand & Content Strategy

Position Geraci LLP and its conference brands as industry-leading educational and networking resources
Oversee content strategy across podcasts, video, newsletters, and social channels
Ensure consistent, high-quality brand messaging across all platforms and touchpoints

Analytics & Reporting

Track and report on campaign performance, ticket conversions, sponsorship ROI, and audience growth
Use data and attendee insights to continually refine marketing strategy
Present performance metrics and strategic recommendations to firm leadership

Skills

Minimum 2 years of marketing experience within the private lending, mortgage, real estate finance, or alternative lending industry
Minimum 5 years of overall marketing experience, including experience leading marketing campaigns or teams
Proven experience marketing conferences, events, or educational programs
Experience with social media marketing, email campaigns, CRM systems, and digital advertising
Strong leadership, communication, and organizational skills
Ability to manage multiple projects and priorities in a fast-paced environment
Willingness to travel for conferences and industry events
Must be based in the United States (fully remote role)

Preferred

Experience with conference sponsorship sales or exhibitor management
Familiarity with HubSpot, LinkedIn campaigns, Swapcard, Canva, and SocialPilot
Experience working with luxury or high-end professional brands
Video marketing and podcast promotion experience
Existing relationships and network within the private lending space
Minimum 2 years of marketing experience within the private lending, mortgage, real estate finance, or alternative lending industry
Minimum 5 years of overall marketing experience, including experience leading marketing campaigns or teams
Proven experience marketing conferences, events, or educational programs
Experience with social media marketing, email campaigns, CRM systems, and digital advertising
Strong leadership, communication, and organizational skills
Ability to manage multiple projects and priorities in a fast-paced environment
Willingness to travel for conferences and industry events
Must be based in the United States (fully remote role)

Preferred

Experience with conference sponsorship sales or exhibitor management
Familiarity with HubSpot, LinkedIn campaigns, Swapcard, Canva, and SocialPilot
Experience working with luxury or high-end professional brands
Video marketing and podcast promotion experience
Existing relationships and network within the private lending space

What We Offer

Opportunity to lead marketing for one of the fastest-growing brands in private lending
High-visibility leadership role with direct industry impact
Fully remote flexibility with a collaborative, entrepreneurial team
Travel opportunities and industry networking access

Upon your application, please submit:

Resume
Cover Letter
LinkedIn Profile
Examples of conference, event, or brand marketing campaigns you have led
Industry references or examples of private lending industry involvement

Join us as a Marketing Director if you’re passionate about crafting innovative strategies that inspire audiences worldwide! Bring your technical proficiency, creative flair, and leadership skills to a role where your impact will be felt across all facets of our brand’s growth journey!

Pay: $130,000.00 - $150,000.00 per year

Work Location: Remote

Geraci LLP

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