Position Overview
The Marketing Director plays a critical role in driving the execution of strategic marketing initiatives that support brand awareness, lead generation, and client engagement. This role oversees day-to-day campaign operations, content planning, and project execution while collaborating closely with the Chief Marketing Officer, internal teams, and external partners.

As a mid-to-senior level leader on a small and highly collaborative team, the Marketing Director must be both a strategic thinker and hands-on executor—able to manage multiple projects, timelines, and collaborators while keeping an eye on performance and results.

Key Responsibilities

Marketing Strategy & Campaign Leadership

Collaborate with the CMO to implement and refine marketing plans that support firm-wide objectives, including brand awareness, digital lead generation, and client conversion.
Lead strategic planning and prioritization of key campaigns, ensuring clarity of scope, goals, audiences, and messaging.
Act as the central hub for integrated campaign execution, partnering with cross-functional teams and agency partners to bring campaigns to life.

Content Planning & Oversight

Own the content strategy and calendar for lead-generating initiatives (eBooks, webinars, case studies, resource guides, email campaigns, etc.).
Translate organizational priorities into clear content plans and asset needs, coordinating execution with internal staff, freelance writers, and external partners.
Ensure each piece of content aligns with brand standards and serves a defined strategic purpose.

Email & CRM Management

Oversee the strategy, segmentation, and effectiveness of email campaigns through HubSpot, including nurture sequences, resource delivery, and newsletters.
Leverage CRM data and automation to drive increased engagement, conversion, and retention.
Partner with the CMO and Operations to ensure data integrity, lead flow, and campaign tracking align with organizational goals.

Podcast Strategy – Next Sunday

Serve as the marketing lead for Next Sunday, our organizational podcast.
Manage the agency relationship, ensuring alignment between production timelines, promotional strategies, and business objectives.Collaborate with the CEO on overarching episode themes, guest targeting, and content distribution strategies.
Oversee promotional efforts across email, social, blog, and website channels to maximize visibility and engagement.

Consultant Enablement & Training

Lead the marketing onboarding experience for new consultants, ensuring each one understands and can effectively leverage available marketing resources and tools.
Develop and maintain scalable training materials, onboarding templates, and communication guidelines.Partner with internal departments to ensure each consultant’s materials (bio, headshots, decks) are accurate, high-quality, and on-brand.

Team Leadership & Project Management

Supervise and mentor the Marketing Coordinator, delegating project components and ensuring clarity of responsibilities.
Ensure alignment, efficiency, and accountability across all marketing activities, including timelines, deliverables, and stakeholder communication.
Monitor performance of marketing initiatives and report insights to leadership.
Work closely with the Operations and Product Development teams to support launches and internal communication needs.

Qualifications

5–8 years of experience in marketing, with at least 2 years in a leadership or management role.Experience in church or faith-based K-12 private schools and/or nonprofit strongly preferredProven track record managing integrated marketing campaigns across digital channels.
Proficiency in marketing automation and CRM platforms (HubSpot strongly preferred).
Strong project management skills; able to manage multiple timelines, vendors, and priorities.
Strong communication skills, attention to detail, and ability to manage competing priorities with calm confidence.
Working knowledge of Canva, Google Workspace, and Adobe Creative Suite (or ability to collaborate with designers).
Demonstrated success collaborating across teams and managing external partners or agencies.
Must be a faithful follower of Jesus and comfortable working in a Christian faith-based environment, with an understanding of church, school, and/or nonprofit ministry contexts.

Bonus Skills (Nice to Have)

Experience with podcast or webinar promotion and production.
Familiarity with SEO, paid ad campaigns, and basic HTML/CSS.
Copywriting experience for email, web, and long-form content
Advanced familiarity with HubSpot, including reporting dashboards, workflows, and A/B testing

Compensation & Benefits

Health benefits, 401(k), and paid time off
Flexible hybrid work environment (3 days in-office; 2 days WFH)
Purpose-driven work with a team committed to helping ministries thrive

Job Type: Full-time

Pay: From $75,000.00 per year

Benefits:

401(k)
401(k) matching
Dental insurance
Flexible spending account
Health insurance
Health savings account
Life insurance
Paid time off
Vision insurance

Schedule:

8 hour shift
Monday to Friday

Work Location: Hybrid remote in Johns Creek, GA 30097

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Director of Marketing