Job Title: Graphic Design Specialist

Primary Supervisor: Director of Brand Experience

Status: Non-Exempt

Job Summary
Crispy Cones is seeking a creative and detail-oriented Graphic Design Specialist to help bring our brand to life across digital and print platforms. This role will support the creation of marketing materials, social media content, in-store signage, digital assets, and other brand initiatives across our growing franchise system.

The ideal candidate has a strong eye for design, a solid understanding of brand consistency, and the ability to turn ideas into engaging, on-brand visuals. We’re looking for someone who is eager to grow, works well in a collaborative and fast-paced environment, and is excited to contribute fresh ideas to the Crispy Cones brand.

Essential Duties and Responsibilities

Design digital marketing materials, including flyers, posters, advertisements, and signage for in-store and community relations.
Assist in the visual design and layout of the Crispy Cones mobile app and in store kiosks, ensuring a user-friendly and visually consistent interface.
Collaborate with the marketing and executive teams to develop visual assets for new campaigns, product launches, or seasonal promotions.
Maintain and evolve the visual identity of the Crispy Cones brand by ensuring consistency in style, color, and tone across all design materials.
Prepare and deliver final designs in appropriate formats for printing, publishing, and web use.
Manage multiple projects simultaneously and meet deadlines while maintaining attention to detail.
Stay up to date on design trends, software tools, and best practices relevant to food service and retail branding.
Perform additional design-related tasks or projects assigned by the direct supervisor to support team and company objectives.

Knowledge

Strong understanding of typography, color theory, layout, composition, visual hierarchy, and visual storytelling
Knowledge of design principles and best practices for both digital and print materials
Understanding of brand identity and the importance of maintaining visual consistency across platforms
Awareness of current graphic design, social media, and visual marketing trends
Knowledge of preparing and formatting design files for various digital and print applications

Skills

Proficiency in Adobe Creative Suite, especially Illustrator, Photoshop, and InDesign
Experience creating digital and print materials, including social media graphics, advertisements, signage, flyers, menus, and promotional materials
Strong communication and collaboration skills
Strong organizational and time-management skills
Excellent attention to detail, including proofreading and reviewing designs for accuracy and consistency
Experience with Canva, Figma, photography, video editing, or motion graphics is a plus

Abilities

Ability to translate concepts and marketing objectives into engaging, on-brand visual designs
Ability to follow established brand guidelines while contributing fresh and creative ideas
Ability to balance creativity with brand consistency across a growing multi-location brand
Ability to manage multiple projects, priorities, and deadlines in a fast-paced environment
Ability to receive and apply creative feedback and make revisions efficiently
Ability to collaborate effectively with members of the marketing team and other departments
Ability to adapt to changing priorities and project needs
Self-motivated with a willingness to learn, grow, and develop as a designer

Minimum Qualifications

1–2 years of graphic design experience preferred, including internships, freelance work, or relevant school projects
Strong portfolio demonstrating creativity and proficiency in typography, layout, composition, and brand-focused design
Bachelor’s degree in Graphic Design, Visual Communication, or a related field preferred, but not required
Experience working in a collaborative, fast-paced marketing or creative environment preferred

Pay: $15.00 per hour

Expected hours: 20.0 – 25.0 per week

Benefits:

Flexible schedule

Work Location: In person

Crispy Cones

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