Location: Flexible/Remote

Type: Freelance contract, 5-10 hours per week

Company Overview

CleverHiker.com (CH) is an online gear review website committed to making outdoor recreation easier, safer, and more enjoyable for everyone by providing in-depth gear reviews, comprehensive trip guides, and skill-based tutorials.

Position Overview

CH is seeking a creative, tech-savvy Social Media Coordinator (freelance hourly) to manage its social channels. The SMC is responsible for creating and managing a monthly social media calendar, biweekly newsletter through Mailchimp, and creating and scheduling posts on Instagram and Facebook.

This role is for someone with a strong knowledge of social media (Instagram and Facebook) and a passion for backpacking, hiking, and camping.

Responsibilities

Develop and implement monthly social media calendar that supports broader company objectives.
Create, schedule, and publish content on Instagram and Facebook, including posts, stories, and reels, that connects with and engages CleverHiker core demographic (primarily U.S.-based 20-50-year-olds who are passionate about backpacking, hiking, and camping)
Monitor social media channels, respond to comments and messages, and engage with the community using the CleverHiker voice and style.
Analyze and report on social media performance and suggest shifts in content focus as needed.
Create and schedule a biweekly newsletter using Mailchimp, including soliciting contributions from other members of the CleverHiker team, writing copy, and locating photos in the CleverHiker media library.

Qualifications

Strong understanding of Instagram and Facebook, including best practices for consumer engagement and growth.
Passion for backpacking, hiking, and camping, and outdoor gear.
Proven experience managing social media accounts in the outdoor industry and/or personal accounts that demonstrate a passion for the outdoors.
Experience with Mailchimp or similar email marketing platforms.
Excellent written and verbal communication skills.
Creative thinking and the ability to generate new ideas and content.
Ability to work independently and manage time effectively.

Benefits

Compensation: $20/hour
Remote position with a very flexible schedule, 5-10 hours per week

How to Apply

Please submit the following:

Resume
Links to/handles of at least two social media accounts for which you are the primary content creator (professional and personal accounts are both acceptable)

Job Type: Contract

Pay: $20.00 per hour

Expected hours: 5 – 10 per week

Benefits:

Flexible schedule

Schedule:

Choose your own hours

Work Location: Remote

CleverHiker.com

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Freelance Social Media Coordinator for Outdoor Gear Website