Overview
We are seeking a creative and detail-oriented Site Merchandiser/SM Content Creator to join our small but mighty team. This role involves developing engaging content, optimizing product listings, and managing digital marketing strategies across various platforms. The ideal candidate will possess a strong background in content management, digital marketing, and visual storytelling to enhance our online presence and drive e-commerce growth. This is an exciting opportunity for individuals passionate about content creation, SEO, and innovative marketing techniques to make a significant impact in a fast-paced environment.

Duties

Develop and implement comprehensive content strategies aligned with brand goals and target audiences.
Create compelling product descriptions, blog posts, social media content, and marketing materials using copywriting and editing skills.
Manage and update website content using Content Management Systems (CMS) such as WordPress, ensuring accuracy and SEO optimization through keyword research.
Design visually appealing graphics and images utilizing Adobe Creative Suite, Adobe Photoshop, and graphic design principles for use across digital channels.
Produce high-quality photography and videography content for product showcasing, social media campaigns, and promotional videos including video editing.
Optimize website layout and product placement through site merchandising techniques to improve user experience and conversion rates.
Manage social media marketing efforts including scheduling posts, engaging with followers, and executing paid advertising campaigns on platforms like Facebook, Instagram, and LinkedIn.
Support email marketing campaigns through content creation, automation tools, and performance analysis.
Collaborate with cross-functional teams on digital marketing initiatives such as content marketing, B2B marketing, and e-commerce promotions.
Stay updated with the latest trends in digital marketing, SEO best practices, social media management, and content management tools.

Qualifications

Proven experience in content creation, digital marketing, or e-commerce roles with a strong portfolio demonstrating previous work.
Skilled in Adobe Creative Suite (Photoshop, Illustrator), video editing software (Canva, CapCut), photography/videography skills preferred but not necessary.
Familiarity with Klaviyo and Shopify is a plus.
Strong copywriting skills with the ability to craft engaging narratives tailored to target audiences.
Experience managing social media channels including strategy development and paid advertising campaigns.
Knowledge of content management systems (CMS), email marketing tools, and digital marketing best practices.
Excellent organizational skills with the ability to manage multiple projects simultaneously while maintaining a creative mindset.
This role offers an excellent opportunity for motivated individuals eager to contribute innovative ideas within a collaborative team environment while advancing their skills in digital marketing and content creation.

Job Types: Part-time, Contract, Temporary, Freelance

Pay: $28.00 - $30.00 per hour

Work Location: Remote

Athena Designs

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Site Merchandiser/SM Content Creator