Are you an experienced Industrial Designer with a passion for creating innovative retail experiences? Our client is seeking a freelance Industrial Designer specializing in the retail industry to bring engaging customer experiences to life through signage, wayfinding, POP displays, and branded materials.

If you're a meticulous designer who thrives on balancing form and function, we want to hear from you. This role is best suited for someone with a proven track record in retail design—if your portfolio is light on retail projects or 3D design software, this may not be the best fit.

You Will:

Collaborate with cross-functional teams to develop innovative design concepts that align with the retail brand's identity, ensuring an engaging customer experience.
Create physical or digital prototypes to test and refine design concepts, ensuring they meet aesthetic and functional goals.
Design and implement signage solutions that effectively communicate brand messaging, promotions, and product information to enhance customer engagement.
Develop clear and user-friendly way-finding systems that guide customers through the store, promoting easy navigation and a positive shopping experience.
Design eye-catching point-of-purchase (POP) displays, materials, and packaging that capture customer attention, drive impulse purchases, and reinforce brand image.
Create and maintain brand-consistent materials, including logos, color schemes, and visual elements, to ensure a unified and recognizable brand presence in the retail space.
Identify and select appropriate materials for signage, POP displays, and branding materials, considering cost, durability, and aesthetics.
Integrate sustainable design principles and environmentally friendly materials into projects, adhering to industry best practices.
Utilize software tools such as Rhinoceros 3D + VRay, ESKO Artios CAD, and Blender outputs to create detailed 3D models and technical drawings for retail design projects.
Stay updated on design trends, consumer preferences, and competitor offerings in the retail industry to ensure designs remain relevant and innovative.
Work within budget constraints while delivering high-quality design solutions and cost-effective prototypes.

You Have:

Bachelor's or Master's degree in Industrial Design, Product Design, or a related field.
Proven experience as an Industrial Designer specializing in retail signage, wayfinding, POP, and branding, with a portfolio showcasing successful retail design projects.
Proficiency in 3D modeling and CAD software.
Strong knowledge of materials, manufacturing processes, and industry trends specific to retail design.
Excellent communication skills and the ability to convey design concepts effectively.
Creative thinking, problem-solving abilities, and a keen eye for aesthetics.
Understanding of sustainability principles and their application in retail design.
Knowledge of retail and customer experience principles is highly advantageous.

Logistics:

Start Date/Duration: Starting ASAP and Ongoing
Hours/Week: Sporadic Project Work, Could Grow into Consistent Work
Onsite/Offsite: Remote work but onsite meetings in Indianapolis, IN (*must be based in Central Indiana to be considered)
Laptop/Software Requirements: Working on your own Laptop & Software
Salary/Rate: $65-$75/Hour

Job #49621

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