Company Description

9 Digital Media is built on a foundation of great performance driven by a strong culture of humility, curiosity, and adaptability. We specialize in simplifying digital brand awareness, focusing on solving problems with actionable strategies and data-driven insights. Our expertise spans across SEO, PPC, email marketing, paid social media campaigns, influencer marketing, conversion rate optimization (CRO), YouTube Advertising, and Amazon Advertising. At 9 Digital Media, we create innovative marketing solutions to drive traffic, strengthen customer acquisition, and enhance retention for our clients.

Role Description

Location: Remote

Compensation: $40-60/hour

Engagement Type: Contract / Part-Time

Role Overview

We are seeking an experienced Paid Social Media Specialist to plan, execute, and optimize paid and organic social media programs across key platforms, in both DTC ecommerce as well as B2B lead generation. This role requires both strategic thinking and hands-on execution, from content planning through reporting and optimization.

You will be responsible for managing the full paid social lifecycle, including creative development, media planning, testing, performance analysis, and lead-nurture workflows.

Key ResponsibilitiesPaid & Organic Social Execution

Plan and manage paid social campaigns across platforms (LinkedIn for B2B; Meta/X for DTC)
Own content calendaring and publishing schedules
Develop and/or source creative assets (copy, images, video) in collaboration with internal teams or external designers
Execute media planning, budget allocation, and pacing to hit performance targets
Launch, manage, and optimize campaigns across multiple objectives (lead gen, engagement, re-engagement)

B2B Lead Generation & Lifecycle Marketing

Build and manage LinkedIn Lead Gen campaigns
Set up lead-nurture and re-engagement flows for B2B audiences
Develop audience segmentation strategies (job titles, industries, company size, intent signals)
Support top-, mid-, and bottom-funnel social strategies
Coordinate with CRM or marketing automation platforms to support lead routing and nurturing

Testing, Optimization & Reporting

Design and execute A/B tests across creative, messaging, audiences, and formats
Continuously optimize toward CPL, CPA, and lead quality
Build and deliver clear performance reporting with actionable insights
Translate data into recommendations for scaling or course correction

Required Qualifications

3–7+ years of hands-on paid social media experience
Strong experience with DTC advertising as well as LinkedIn Ads for B2B lead generation
Proven success running lead-nurture, engagement, and re-engagement campaigns
Experience with creative testing and performance optimization
Comfortable owning campaigns end-to-end (strategy → execution → reporting)
Strong analytical and communication skills
Ability to work in central time zone
Native English speaker
Comfortable leading client meetings via MS Teams

Nice-to-Have

Experience supporting multiple clients or brands simultaneously
Experience working with B2B companies selling high-consideration products or services
Background in agency or consulting environments

Why This Role

Fully remote
Clear scope and ownership
Competitive hourly rate
Opportunity to work on sophisticated B2B and performance-driven social programs

9 Digital Media

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