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Local Paid Media Manager

Creative Circle • Full-time • Chaska, Minnesota, United States • $45 - $55 / hour • 3m ago

Location

WFH Flexible

Type

Freelance

Duration

Ongoing

Start

June 2024

Hourly Rate

$45 - $55 / Hr

Description

Our client is looking for a Paid Media Manager in an ongoing, part-time freelance capacity.

High-level details:
10-12 hours/week
Wants someone local to Minneapolis metro who can come onsite to their western suburbs office on occasion

The ideal candidate:
Minimum of 4 years' experience managing paid media campaigns
Dedicated freelancer or someone that is working part time, and not currently in a FT position
Experience collaborating with marketing leadership on overall paid media strategy and coming up with recommendations
Ability to build and manage campaigns in Google Analytics 4, MS, and Meta.
Proficient in Google Analytics 4 (GA4)
Strong understanding of paid media and SEO
Proficient / expert in Excel
Experience working in eCommerce / retail

Primary responsibilities:
At the start of the role, you will be responsible for diving into current paid media campaigns, understand how they are set up and run, understand their brand and business, target customers, and then help the CMO rebuild campaigns for a full funnel approach
- Generally speaking, you will be responsible for rebuilding, managing and optimize paid media campaigns (paid search and SEO) - this will be in Google, Bing Ads, and Facebook
Load customer databases and upload targeting to key audiences
Manage paid media budgets of around $30K per month, potential to increase based on campaign successes

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