About Twine
We're a thriving ecosystem of top-tier freelancers from around the world. Trusted by Fortune 500 companies and Silicon Valley startups, Twine is the go-to platform for mission-critical projects. Twine's experts get to participate in generating quality datasets at an unprecedented scale. With over half a million registered freelancers and a growing roster of 35,000+ companies, we've become the comprehensive solution for all things freelancing.
Our Mission
At Twine, we recognize that companies require a flexible approach to hiring expert freelancers for their most critical projects. Traditional freelance platforms often fall short when it comes to scalability and diversity. That's where we shine. Twine operates as a thriving global freelance network, with diverse experts across various fields, including marketing, engineering, and AI. Our core mission is to empower creators, whether they're businesses or individual freelancers, to thrive in their creative endeavours.
About The Role
We are looking for a Freelance Graphic Designer with a passion for building brands and communicating through design. In this role, you will collaborate with our lead designer as well as team members across Useful Group to ideate, plan, and create unique logos and brand identities. This requirement is for a Consultancy.
As a freelance designer, you will:
- Work closely with other designers, content strategists, project managers, etc., to ideate and execute high-quality brand identities
- Conduct research into clients and their industries as well as design trends and requirements in order to begin shaping the brand identity
- Receive constructive feedback to your design work and be responsible for making updates based on that input
- Work within deadlines
- Communicate with clients when needed to pitch, explain, guide, etc
Requirements
- Experience creating high-quality logo concepts from ideation / sketching to vector
- Able to create vector logos and other graphics using adobe illustrator
- Experience extending a visual brand identity beyond a logo by creating various brand assets (color palette, typography, brand collateral design, etc.)
- Experience building out a brand guide with instructions on how to implement various brand assets
- A bachelor’s degree in visual communications (graphic design) or 3-4 years equivalent experience in the field of graphic design is required. The portfolio should show a strong understanding of foundational design skills (typography, color theory, layout, understanding of hierarchy, etc.) and senior-level logo and brand identity design experience
- 3-5 years of experience designing visual identities for various brands is strongly preferred. The designer will have enough experience to take on small or complex branding projects
- Proficient in the Adobe (especially Illustrator, Photoshop, and InDesign) suite
- Ability to use Google Drive in order to upload/download file assets as needed
Our ideal candidate is:
- Skilled in collaboration
- Flexible and ready to adapt to changing processes depending on the needs of the client
- Comfortable educating clients on a direction that’s best for their audience
- Empathetic and thoughtful, seeking to understand the client’s desires
- Self-assured in their design decisions to advocate for the work
- Skilled in conceptualizing and executing high-quality logos
- Able to generate unique graphics and iconography
- A creative and conceptual thinker
- A skilled illustrator (this is not required, but it would be a significant plus)