Freelance Digital Designer, Paid Media

System One • Contract • New York, NY, US • 2w ago

*** Hybrid work schedule

Freelance Digital Designer, Paid Media :

- The ideal candidate will be responsible for creating visually compelling and effective digital ad assets at scale that resonate with our target audience and drive engagement and sales.
- Design and develop creative assets for paid media campaigns, including but not limited to, social media ads (Facebook, Instagram, TikTok, Pinterest, etc.), display banners, video ads, and other marketing materials.
- Collaborate closely with the marketing and creative team to understand campaign objectives, target audience, and key messaging.
- Ensure all creative assets align with corporate brand guidelines and maintain a consistent look and feel across all platforms.

Qualifications :

- Bachelor's degree in Graphic Design, Visual Arts, Marketing, or a related field (or equivalent work experience).
- Proven experience as a digital designer with a strong portfolio showcasing your skills in paid media design.
- Proficiency in design software such as Adobe Creative Suite (Photoshop, Illustrator, After Effects, etc.).
- Knowledge of Figma and basic digital design principles.
- Strong understanding of digital advertising platforms and their specific design requirements.
- Experience in fashion retail or lifestyle brands.