Director of Content Strategy

IKS Health • Full-time • United States • $150k - $175k / year • 3w ago

Title: Director of Content Strategy
Location: Dallas (preferred) or Remote US

About IKS Health

IKS Health takes on the chores of healthcare, reducing administrative, clinical, and operational burdens so that staff can focus on their core purpose: delivering exceptional care. Combining pragmatic technology and dedicated experts, IKS enables stronger, financially sustainable enterprises. Our Care Enablement Platform delivers data-driven value and expertise across the care journey, and IKS is a partner for clinician enterprises looking to effectively scale, improve quality and achieve cost savings through forward-thinking solutions. Founded in 2006, IKS Health’s global workforce supports large health systems across the United States. For more information, visit ikshealth.com.

About the Role

The Director, Content Strategy will be responsible for shaping and leading the content and social media vision for IKS Health. This role is both strategic and hands-on, overseeing the development of compelling narratives and content experiences that elevate the IKS brand, promote thought leadership, and drive engagement across digital channels. The ideal candidate will work with multiple marketing stakeholders spanning PR, Digital, Product Marketing, and Events and is an exceptional storyteller, leader, and digital strategist with deep experience in B2B healthcare and a strong command of how content and social media drive brand relevance and growth.

Key ResponsibilitiesContent Strategy and Leadership

Define and lead content strategy in alignment with business objectives, brand positioning, and marketing priorities.

Oversee the development and execution of high-quality content across integrated marketing channels and include multiple content types including blogs, whitepapers, case studies, executive bylines, email campaigns, and video scripts.

Serve as a senior editorial voice, ensuring consistency in tone, message, and quality across all communications.

Partner with subject matter experts to produce insightful and influential thought leadership content.

Social Media Strategy

Become deeply familiar with IKS product positioning to own the development and execution of a comprehensive social media strategy that grows brand awareness, supports marketing campaigns, and strengthens visibility.

Manage the brand’s social presence across platforms (e.g., LinkedIn and Instagram), ensuring a consistent and engaging voice.

Monitor trends, performance metrics, and competitor activity to continually refine social content and optimize reach and engagement.

Collaborate with internal stakeholders to activate social content around events, product launches, and timely topics.

Team & Vendor Management

Lead and mentor a team of content creators, freelance writers, editors, and agency partners.

Build scalable processes for content planning, production, review, and publishing across channels.

Campaign Enablement & Collaboration

Support integrated campaigns, events, product launches, and field marketing initiatives with strategic content assets.

Collaborate with product, clinical, growth, and customer success teams to ensure messaging reflects a deep understanding of IKS solutions and client needs.

Brand Stewardship

Serve as a champion of the IKS brand voice, values, and narrative across all storytelling efforts.

Ensure all content contributes to a cohesive, differentiated brand experience in the market.

Required Qualifications

Bachelor’s degree in Marketing, Communications, Journalism, English, or a related field.

10+ years of experience in content marketing, editorial strategy, or digital communications.

B2B healthcare or health tech, marketing, and content experience.

Demonstrated success leading enterprise-level content and social strategies that drive measurable business impact.

Exceptional writing, editing, and storytelling abilities with a portfolio that spans content types and formats.

Proven ability to manage cross-functional teams and external partners with a focus on quality, deadlines, and outcomes.

Strategic thinker with a passion for healthcare transformation, innovation, and enabling meaningful care.

Compensation and Benefits: The base salary for this position is $150k–$175K . Pay is based on several factors, including but not limited to current market conditions, location, education, work experience, certifications, etc. IKS Health offers a competitive benefits package, including healthcare, 401 (k), and paid time off (all benefits are subject to eligibility requirements for full-time employees). IKS Health is an equal opportunity employer and does not discriminate based on race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status.

Job Type: Full-time

Pay: $150,000.00 - $175,000.00 per year

Benefits: