Description
Content Strategy, Planning, and Editorial Leadership
Leads and manages a team of writers, editors, designers, and freelance writers and photographers. Provides editorial direction and feedback to ensure all content aligns with the magazine’s objectives and audience interests. Leads editorial meetings, assigning stories to writers, and provides guidance and feedback to ensure the publication’s voice is clear, consistent, and engaging. Makes all editorial decisions regarding the content of the Magazine that is consistent with the Magazine’s charter, purpose, and editorial policies. Engages in short-and long-term strategic planning for the Magazine. Plans each issue of the magazine, the online version, and other digital vehicles that may be related to the magazine (e.g. newsletter), selecting and organizing content and working closely with the design and production teams to create visually compelling layouts in paper and digital versions that complement editorial content and enhance the reader’s experience. Evaluates and selects materials (including artwork, photography, and illustrations) to be used in preparing copy, determining emphasis, tone, length, style, and organization of articles. Develops and assigns articles about educational trends, campus events, significant developments in Dartmouth and alumni-related areas, academic research, the arts, and alumni and student activities. Plans and oversees alumni magazine website and all content, including magazine archives, aggregated stories and original content, and all social media. Serves as primary contact with web and archive producer/developers. Keeps abreast of industry trends, emerging topics, and other publications to ensure the magazine stays relevant, fresh, and on the cutting edge of its niche to be an award-winning magazine. Fosters a positive and collaborative work environment, ensuring clear communication and efficient workflows. Develops and manages the magazine budget in accordance with Advancement directives for budget requirements. Reports regularly to the Editorial Board or its Executive Committee on the editorial, business, circulation, and personnel activities of the Magazine and consults with the EditorialBoard on significant and sensitive editorial and other issues that may arise from time to time. Participates in special projects and prepares various reports as required by the Vice President for Alumni Relations. Researches developments within the industry with a careful eye to emerging trends. Creates initiatives that bolster the publication’s profile and may forge new strategic marketing alliances.