Marketing Manager (part-time, contract)

• Build local marketing plan to maximize ticket sales, including digital, grassroots, community, and traditional marketing tactics
• Create and execute strategy for merchandising (visual, copy) the shows on our website to maximize ticket sales in your city
• Develop and execute on our social media strategy, and supervise asset creation and community management for our NYC social channels, jumping in to create engaging content where needed
• Work in partnership with our Lifecycle Marketing Manager to create email and SMS campaigns which feel relevant and local to your community
• Create and execute boosted social media campaigns to drive ticket sales
• Activate local partners and execute tailored marketing initiatives (influencers, affinity organizations, community groups, local businesses) to bring in new audiences and boost brand awareness
• Find new potential marketing channels and partners to drive awareness of the Sofar brand in your city
• You’ll be a key local leader, working across the Sofar team to keep growing the Sofar community in ways consistent with Sofar’s values.  
  

• You have 2+ years of experience owning and developing marketing channels around artist discovery, live events, or local neighborhood content
• You have an innate understanding of how to communicate with people via social media and IRL, and know how to create buzz around events. 
• You have a pulse on the most up-to-date social trends and the shifting cultural landscape for the younger generation of tastemakers
• You possess a natural love for storytelling, you’re a natural copywriter and know how to hook an audience
• You understand what content hits on what platform, have experience with community management, and feel energized by testing, growing, and evolving our social presence
• You are super resourceful and driven – you possess exceptional time and project management skills, and thrive on a challenge. 
• You have experience in photo/video editing within Canva, Capcut, etc
• You have a deep and demonstrated commitment to supporting a vibrant and diverse creative community in your city
  

If our mission and job opening resonate, you're encouraged to apply even if your experience doesn't precisely match the job description. We are committed to creating a culture of belonging and building a diverse team that reflects a variety of lived experiences, perspectives, and skills.