Job Title: Freelance Content Creator, Sports
Position: Freelance
Location: remote (NYC strongly preferred)
Start Date: Feb 3, 2025
Rate: $25/hr, 10 hours a week
Experience Desired: 2 years working in social media management (sports experience strongly preferred)
Why Betches Media?
Betches Media is the leading humor platform for women on the internet, offering audiences a range of cutting-edge and culturally relevant content across web, social, podcasts and events. The multi-media entertainment and lifestyle brand was founded in 2011 by lifelong friends Aleen Dreksler, Sami Sage and Jordana Abraham during their senior year at college, and is one of the earliest digitally native media and entertainment companies founded and led by women.
Today, Betches Media has a reach of 250M+ across all platforms, connecting with fans across every touchpoint. We are funny, honest, and unfiltered, and our mission is to provide a space for all women to get real about life through relatable and shareable content. The company has recently become a public entity after being acquired by UK-based parent company LBG Media, which reaches over a billion people globally every month and aims to be the number one media group for the social generation.
Description
Betches Media is seeking a talented and creative Freelance Content Creator to support the growth of our thriving Betches Sports account. If your Sundays revolve around RedZone, you avidly follow players (and their families…and dogs) on social media, and your mornings are fueled by a queue of sports podcasts, this role could be for you.
We’re looking for someone with a keen understanding of how women consume sports content, who lives and breathes online culture. The sports news cycle never stops, and this person will stay ahead of the biggest moments in sports, translating them into sharp, hilarious posts that resonate with the Betches Sports audience. A strong grasp of short-form video trends is a must, as this role will require fresh, creative ideas to adapt popular formats to the sports world.
The ideal candidate is a highly motivated and independent thinker with a passion for crafting engaging, shareable content. They’ll have a strong understanding of the Betches voice, a sharp sense of humor, a deep love for all things sports, and polished skills in copywriting and social media design. This role reports to the Senior Content Manager, Sports.
Roles & Responsibilities
- Develop and pitch original content ideas, including videos, TikToks, memes, and other engaging formats for our Betches Sports Instagram account
- Stay up to date on emerging social media trends and experiment with new content formats and series
- Monitor trending sports stories and brainstorm humorous, on-brand ways to cover them
- Be available evenings and weekends to cover major events as needed
- Support preparation for larger sports-related projects, podcasts, and initiatives
Qualifications
- 2 years experience in content creation & social media (including internship experience, sports experience strongly preferred)
- Familiarity and strong enthusiasm for the Betches brand and sports culture
- Understanding of and ability to write in brand voice and tone, as well as excellent written and communication skills
- Proficiency in Canva
- Fast-learner who can quickly spot trends and adapt to ever-changing social landscape
- Quick, creative thinker and idea contributor willing to take initiative and hit the ground running
- Strong eagerness to learn and grow
- Experience with on-camera videos and editing
- Independent learner with a solution-oriented mindset
Our Perks:
Learn more about our perks and culture
Our DEI+ Commitment
At Betches, we are committed to building a diverse and inclusive workplace that empowers talent from many different backgrounds, experiences, and identities. We believe that true creativity and knowledge emerge when diversity and inclusion are fully embraced. We strive to create a workforce that reflects the diversity of our clients and our communities, recognizing that our journey towards excellence is ongoing. Together, we aim to foster an environment where everyone can contribute to and benefit from our shared success.
